SportsVerse

SportsVerse

How Art of Football Is Bringing Fashion to Sports Merch

The UK design house met with SportsVerse to reflect on a breakout year with record sales and discussed its expansion plans ahead of the 2026 World Cup. Plus, what I'm watching in sports culture.

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Daniel-Yaw Miller
Jan 23, 2025
∙ Paid

Hi friends, and welcome back to SportsVerse. As a journalist in this sports-fashion-culture-business niche, I’ve been fortunate to profile countless great minds pushing this space forward, from sportswear giant CEOs to independent designers to all-star athletes and their stylists. Shining a light on the people and businesses you all should know about is…

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