Plus, SportsVerse sat down with Bess Spaeth, executive vice president, global brand management and experiences at American Express, to talk about the company's growing investment in sports culture.
Nick's article was great, and his point on Anta's formula was spot on: "Their strategy has been consistent: buy Western heritage brands, leverage manufacturing expertise, sell globally, profit." I think Anta could make the acquisition work, and PUMA becomes a major player again, but that's if the PUMA brand image gets back on track. Imagine the leveraging of Anta's supply chain - crazy unlock potential. In a perfect (Basketball) world: Anta acquires and revitalizes the PUMA brand and picks up Curry Brand in the process: add tech + greatest shooter of all time + manufacturing economies for mainland China market and growth explodes.
Appreciate the mention. Completely agree it makes sense from a business perspective.
Also, that F1 experience… 🤯 great to see you get to enjoy the fruits of your labor!
Nick's article was great, and his point on Anta's formula was spot on: "Their strategy has been consistent: buy Western heritage brands, leverage manufacturing expertise, sell globally, profit." I think Anta could make the acquisition work, and PUMA becomes a major player again, but that's if the PUMA brand image gets back on track. Imagine the leveraging of Anta's supply chain - crazy unlock potential. In a perfect (Basketball) world: Anta acquires and revitalizes the PUMA brand and picks up Curry Brand in the process: add tech + greatest shooter of all time + manufacturing economies for mainland China market and growth explodes.
That for sure would be a perfect (basketball) world situation, a huge sweep!
happy to be here! those fringe anta sneakers are sick. excited to see them expand more in north america.
Ohh now I get it, Daniel-Yaw is short for Daniel-Yee-Haw 🤠
It was right in front of you all along