Tunnel walk flair, a unique relationship with Adidas and co-signs from Jacquemus and Samuel Ross have helped the Frenchman become soccer's most stylish player.
I think brands are overlooking players like Joe Willock and Reiss Nelson. While they may not be as flamboyant as Koundé, they’ve been tapped into the fashion scene for quite some time.
Agreed! I think they were ultimately part of a crop of players all styled by Algen Hamilton who really shifted the aesthetic and definition of how young footballers engage with fashion. I think from a brand POV, they lack the numbers/following/profile of a Koundé to take a bet on, though I think that's a missed opportunity.
Thank you for the shout-out DYM - signed TCB :)
Also thanks for another banger newsletter issue
I think brands are overlooking players like Joe Willock and Reiss Nelson. While they may not be as flamboyant as Koundé, they’ve been tapped into the fashion scene for quite some time.
Agreed! I think they were ultimately part of a crop of players all styled by Algen Hamilton who really shifted the aesthetic and definition of how young footballers engage with fashion. I think from a brand POV, they lack the numbers/following/profile of a Koundé to take a bet on, though I think that's a missed opportunity.
Another great one !!!